“After seeing Hughes’ work for a number of years, I was happy to give them an opportunity for a project. They did such an excellent job that we kept giving them more. From that very first assignment, they’ve always gone above and beyond, and today we use them solely across all product lines. In fact, our collaboration is so comfortable it feels like they’re part of the Melitta marketing team.

Unlike other design firms in my experience, they are extremely brand-focused and strategic. Their end goal is to achieve the client’s business objective, and not simply to create pretty designs. Not only do they have a strong intuitive sense of consumers, but they also have a knack for interpreting and translating consumer insights into a compelling visual brand story.”